![]() In my case, it’s the appearance of more fine lines and wrinkles, as well as skin that seems to be dull. One of the things I’ve noticed on the brand’s website is that they espouse the idea that you should focus your skincare routine on one key thing you want to improve. For this The INKEY List review, I tried them out for a week, using them during my morning and evening skincare routine. However, more importantly, the products do work. The most expensive item on the list: Squalane is about $15. This approach, and their use of simple packaging and marketing, make the price point so affordable. I love how the team behind The INKEY List – veteran skin experts Mark Curry and Colette Newberry, formerly of the UK’s Boots’ branding and product development team – use the best raw ingredients, straight from suppliers. I love how my skin looks a bit firmer, less evident wrinkles, and has a bit of a glow about it.
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